Monday, August 23, 2010

On consumerism

The advent of impact of an economy driven by consumerism has captured my attention lately. The more i try to see, read about it and understand its interlinkages, it doesn't bring a very pleasant feeling.

This subject becomes all the more important because India's growth story is going to be written on this slate of consumerism since thanks to globalization, it is being chisseled as a consumption driven economy. If this slate has such sordid linkages, then what does the cumulative economic growth mean at an aggregated level?

Do read out this abstract of a book on this subject to get a peep into the complexity

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