Really liked this answer by Mr Mark Parker, the CEO of Nike in the company's annual report for the year 2006-07.
What is the core of NIKE’s philosophy?
We believe in potential, not limits. The 4-minute mile was safe, until Roger Bannister. Lou Gehrig’s 2,130 straight games was safe, until Cal Ripken. No one would ever clear 29 feet in the long jump, until Bob Beamon. Nobody would ever beat Bob Beamon, until Michael Powell. That’s how it is with NIKE. We believe.
The concept of believing in potential and not limits is a very deep one. If you look at the way the human civilization has progressed since ages, all of it can be attributed only to one factor-the human potential. The indomitable spirit about which Victor Frankl speaks in his book 'Man's Search for Meaning'.
If organizations and goverments recognize the untapped potential of their employees and citizens, imagine the direction they can give as they try to lead them. Its worth giving a serious thought.
Tuesday, April 1, 2008
Came across this interesting piece of advertisement that was posted by Sir Earnest Shackleton in the year 1915, when he was preparing for his famous expedition to Antarctica in his ship named 'Endurance'.
He wanted to deter people from applying since there were more than 5000 applicants for the 30 member crew that he was looking for. The greatness of his leadership is evident from the fact that such a huge number of people were wanting to go with him for that challenging an assignment.Mark that the beginning till the end of this add has a pessimistic connotation and thats not because the Leader was pessimistic but more because he wanted to give a clear picture about the nature of assignment. The last line just says it all- honour and recognition in case of success. I guess any major attainment in the national or international area would fit this bill. No?
To know more about Shackleton and his leadership traits check out Endurance
Posted by Ujjwal at Tuesday, April 01, 2008